ICON PRODUTOS E SOLUÇÔES Products and Solutions

ICON SOFTWARE-MENU BOARD

Board menu Software

Board menu Software

The large networks of fast food have a lot in common. In addition to the snacks and consecrated dishes, the faithful public and countless stores throughout Brazil (and the world, depending on the company), they all invest heavily in advertising and in the constant improvement of their products, stores and brands. Following the trends and interests of its specific audiences, they are always updating their spaces and advertising campaigns, in order not only to attract new customers, but mainly to maintain the fidelity of the assiduous regulars.

He was thinking about the relationship between companies and their captive audience that TV Player developed the software for Menu Board Digital . The Menu Board is an important tool to modernize restaurants, bars and cafeterias, giving life to menus and making the environment more harmonious and attractive. In place of static prints and materials, the Menu Board enables the dissemination of prices, dishes, offers and suggestions of the house through televisions, with videos and animated images.

The Menu Board is beneficial for all parties involved: customers, employees and owners. For customers, it offers a simplified view of the establishment's menu. When arriving at the restaurant, bar or cafeteria, the customer can see the offers of the day, the combined of the week, the dish of the month. All without having the hassle of needing to ask the attendant or get into queues only to clarify simple doubts. In addition, it perfectly holds the display of images (large and crisp) of the products offered.

For employees the work is also easier, since the Menu Board brings the prices and other information that the customer needs. The management of the Menu Board is simple and 100% via the Internet. The technicians of TV Player also offer remote help for installation and clarification of doubts in the use of the system.

Who else wins with the investment in indoor media for restaurants is, of course, the owner of the establishment. With the Menu Board Digital The company gives an end to the costs of plots and impressions, zeroing the generation of waste paper in this aspect – which reinforces the company's green marketing. With each new release the digital menus can be easily updated according to the identity of the campaign, festivity and commemorative dates – in the case of menus of children's Day, Christmas, Easter etc...

In addition to these benefits, the Menu Board is a basic requirement for large food industry companies, especially fast food . In this area, the stores have simultaneous and integrated updating of the advertising actions – so who uses static disclosure is lagging. For diners, bakeries, bombonieres, coffee shops, convenience stores, bars, ice cream parlors, dessert restaurant and the like, which are growing, the use of Digital Signage is one step further in the development of the brand. Customers give value to companies that invest in the quality of their services, so the success of the great franchises.

Check below the Menu Digital used by the gourmet cafeteria 440 – Beverage Café in Balneário Camboriú – SC. The system used by the company is the Menu Board Digital of TV Player .


The initial investment to install software for content management of the TVs made available by TV Player is very low. The necessary infrastructure, often already present in the establishments, is the Internet access and a machine for maintenance and updating of the system (desktop, netbook, notebook or even equipment with Android operating system – check the Configuration that the machine should have). If you are interested in this product, ask for the demonstration.

To acquire the Menu Board Digital , clarify doubts and know our other products, please contact us on one of our phones. TV Player serves the entire territory.

What is digital Menu Board?

The Menu Board Digital , is nothing more than the digital signage of an establishment or franchise network. For the operation is necessary basic requirements such as: Internet in the establishment, TV (quantity according to demand), hardware (depends on the amount of TVs and instances of the installed player software).

Once the prerequisites are completed, the Player software will be installed remotely on the machine that will be in the establishment and you can instantly have your content managed through the Web Management dashboard.

If there is any doubt as to the sizing of the hardware or technology applied Contact us that we will assist with the greatest pleasure.

How does the Menu Board software work?

After installing the software, the machine on which the software is installed (Player) communicates over the Internet with servers in the cloud that will allow the management of the content to be displayed, for example: Promotions of the day, campaigns by period (breakfast, Lunch, snacks and dinner).

The content can be images, videos or even links. It can also be managed screen to screen or even all screens as being a single, will depend solely on your demand and/or strategic marketing planning.

Who manages the network or franchise?

The Management software (web) is simple to operate, it is not necessary that the company has a specialist with exclusive dedication. The intuitive interface and support material assists in fast learning and in a few minutes you can manage your screens. The company can also before implementation use the demo version to buy time and prepare the contents for once you have installed the infrastructure can already operate with its contents immediately.

It is also possible that the creative/marketing department manages the content of the screens, or for small businesses that the owner of the establishment will update its promotions, price tables and digital menus.

Simply log into the system, upload the media and drag (drag in drop) into the programming lists.

How much does it cost to deploy a Digital Board Menu?

This type of response is very relative, because in relation to the software license TV Player charges for establishment, in the case of networks or franchises the price decreases as the amount of installed licenses increases.

Regarding technology, there are some different platforms and hardware, some with lower cost benefit, others that meet more complex demands. Please contact us that we will help you choose the solution that best suits your business.

Why deploy the Digital Board Menu in my establishment?

Working with digital media in your establishment has several advantages such as:

  • Immediate price and information changes
  • High resolution in more attractive and animated images
  • Easy Content Update
  • Accompanies the branding of the brand or company
  • Easy identification and reading of the content by the client
  • Logistics, there is no need to shift to change menus, banners, Price table.
  • Attractiveness of animated menus
  • Reduce environmental impact

Do not waste time, please request a demonstration of this product.